Legal

Privacy Policy

Last updated: 17 October 2026

At Innov8th, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and protect your information when you visit www.innov8th.co.uk, contact us or enquire about our services.

We handle personal data in accordance with applicable UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Innov8th is a UK-based digital agency specialising in digital marketing, website and application development, branding and content creation.

For the personal data described in this policy, the data controller is:

Legal business name: [Insert legal business name]

Trading name: Innov8th

Website: https://innov8th.co.uk/

Email: hello@innov8th.co.uk

2. Information We Collect

Depending on how you interact with us, we may collect the following information:

Information you provide directly

  • Your name
  • Business or company name
  • Email address
  • Telephone number
  • Website address
  • Project requirements and enquiry details
  • Information you share through contact forms, emails or meetings

Technical and website information

  • IP address
  • Browser type and device information
  • Pages visited and website interactions
  • Referral sources
  • Cookie preferences
  • Website performance and diagnostic information

Client and business information

Where necessary to deliver our services, we may also process project communications, billing details, website content, account information and authorised access credentials.

We only collect information that is relevant to the purposes explained in this policy.

3. How We Use Your Information

We use personal information to:

  • Respond to enquiries and provide quotations.
  • Discuss and manage projects.
  • Deliver our digital services.
  • Communicate with clients and business contacts.
  • Provide customer support.
  • Issue invoices and maintain business records.
  • Improve website functionality and performance.
  • Protect our systems against misuse and security threats.
  • Send marketing communications where legally permitted.
  • Comply with legal and regulatory obligations.

We do not sell your personal information.

4. Our Legal Bases for Processing

Under UK GDPR, we must have a lawful basis for using personal data.

Depending on the circumstances, we rely on:

  • Contract: Where processing is necessary to take steps towards or fulfil a contract with you.
  • Legitimate interests: To respond to business enquiries, maintain business relationships, secure our website and improve our services, where those interests are not overridden by your rights.
  • Consent: Where you have given permission, such as for certain marketing communications or non-essential cookies.
  • Legal obligations: Where information must be retained or processed to comply with applicable law.

Where we rely on consent, you may withdraw it at any time.

5. Contact Forms and Enquiries

When you complete a contact form, request a website audit or contact us by email, we use the information supplied to understand your requirements and respond.

We may retain relevant correspondence for follow-up, project management and business record purposes.

Submitting an enquiry does not automatically subscribe you to marketing communications.

6. Cookies and Website Analytics

Our website may use cookies and similar technologies to support essential functionality, security, visitor preferences and, where enabled, website analytics or marketing.

Cookies may include:

  • Essential cookies: Required for website functionality and security.
  • Analytics cookies: Used to understand website visits and performance.
  • Functional cookies: Used to remember certain user preferences.
  • Marketing cookies: Used to support advertising and campaign measurement, where applicable.

We will request consent for non-essential cookies where required by law.

You can manage your cookie preferences through the controls provided on our website or through your browser settings.

Details of the cookies and third-party tools actually used on our website should be available through our cookie settings or a separate Cookie Policy.

7. Sharing Your Information

We may share personal information with trusted service providers where necessary to operate our business and deliver services.

These may include:

  • Website hosting and infrastructure providers
  • Email and communication platforms
  • Analytics and website security providers
  • Customer relationship and project management systems
  • Accounting and payment service providers
  • Professional advisers
  • Contractors assisting with agreed services

We require service providers handling personal information on our behalf to apply appropriate data protection safeguards.

We may also disclose information where legally required.

8. International Data Transfers

Some service providers may process or store information outside the United Kingdom.

Where personal information is transferred internationally, we will ensure an appropriate transfer mechanism or safeguard is in place where required by UK data protection law.

9. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including applicable legal, accounting and business requirements.

Retention periods vary depending on the type of information.

For example:

  • Enquiry information is retained for a period appropriate to responding and following up.
  • Client and project records may be retained to manage contractual obligations and potential disputes.
  • Financial records are retained for applicable statutory periods.
  • Marketing information is retained until consent is withdrawn, an objection is received or the information is no longer required, subject to any necessary suppression records.

We periodically review information and securely delete or anonymise it when no longer needed.

10. Keeping Your Information Secure

We use appropriate technical and organisational measures designed to protect personal information against unauthorised access, disclosure, alteration and loss.

These may include access restrictions, secure communication methods, software updates and appropriate security controls.

Although we take reasonable precautions, no internet-based system can be guaranteed completely secure.

11. Your Data Protection Rights

Under UK data protection law, you may have the right to:

  • Request access to the personal information we hold about you.
  • Request correction of inaccurate information.
  • Request deletion of your information in certain circumstances.
  • Request restrictions on how your information is processed.
  • Object to certain processing activities.
  • Request data portability where applicable.
  • Withdraw consent where processing is based on consent.
  • Raise concerns about how your information is handled.

These rights are subject to applicable legal conditions and exceptions.

To exercise your rights, please contact us using the details below.

12. Marketing Communications

We may contact you about our services where permitted by applicable direct marketing laws.

Where consent is required, we will obtain it before sending marketing communications.

You may opt out of marketing emails at any time by using an unsubscribe link, where provided, or by contacting us.

13. Third-Party Websites

Our website may link to websites and platforms operated by third parties, including social media services.

We are not responsible for their privacy practices. We encourage you to review their privacy policies before sharing personal information.

14. Children's Privacy

Our website and business services are intended primarily for businesses and professional users.

We do not knowingly seek to collect personal information directly from children through our general enquiry forms.

If you believe a child has submitted personal information to us inappropriately, please contact us.

15. Changes to This Privacy Policy

We may update this Privacy Policy when our services, technology, data processing practices or legal requirements change.

Any updated policy will be published on this page with a revised date.

Where required, we will provide additional notice about significant changes.

16. Complaints

If you have concerns about our use of your personal information, please contact us first so we can investigate.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.

ICO website: https://ico.org.uk/

17. Contact Us

For privacy-related enquiries or requests to exercise your data protection rights, contact:

Innov8th

Website: https://innov8th.co.uk/

Email: hello@innov8th.co.uk